Maybe I'm just out of touch with men's fashions (no doubt), but I can't see myself purchasing a NBA logo-ed dress shirt, much less wool jackets, even though I'll admit to being a hoop junkie (I do subscribe to the NBA League Pass for instance).
Are folks really going to want clothing with Atlanta Hawks emblazoned on them to wear to the office?
NBA TO LAUNCH UPSCALE MEN'S WEAR LINE
National Basketball Association is teaming up with Colony Sportswear to create an upscale line of men’s apparel that will feature blazers, dress shirts and ties, all emblazoned with NBA logos and team marks. ...The collection will be available later this spring. Initial product offerings include wool and leather blazers at $348 and $648, respectively, that feature NBA and team logo embroidery on the inside lining. Dress shirts will go for $87.50 to $89.50, and woven silk ties will retail for $39.50.The collection will be available later this spring. Initial product offerings include wool and leather blazers at $348 and $648, respectively, that feature NBA and team logo embroidery on the inside lining. Dress shirts will go for $87.50 to $89.50, and woven silk ties will retail for $39.50.
Tags: Advertising, /Basketball