Media Matters Goes Light Bulb Shopping

Vintage Light Bulb
Vintage Light Bulb

I still do not understand how or why the GOP mouth-breathers have decided that incremental improvements in light bulb efficiency is a threat to civilized society. Such an odd thing to freak out about.

Few things exemplify the ongoing right-wing, media-fueled campaign against reality as well as the hysteria surrounding implementation of light bulb efficiency standards, which gather the low-hanging fruit of energy conservation by inciting manufacturers to improve their technology. Following in a long line of federal efficiency standards created by Republican presidents, the light bulb requirements were signed into law in 2007 by President George W. Bush with bipartisan support.

Reporting on what it called “a case study of the way government mandates can spur innovation,” the New York Times noted back in 2009 that Philips Lighting had already developed a more efficient incandescent light bulb using halogen gas to comply with the new requirements. Philips executive Randall Moorhead has said that “the new incandescent lights were not being made because there was not an economic incentive to make them.” The other major lighting companies have followed suit, and today halogen incandescent bulbs are widely available for purchase at hardware stores, department stores and online. The U.S. Energy Information Administration projects that “more efficient incandescent lights” will continue to make up a large portion of general service light bulb purchases for decades to come.

And yet the efficiency standards — the first phase of which took effect on January 1 despite legislation blocking funding for enforcement — have been met with outrage from conservative media who spent the last year claiming that they infringe on consumer “freedom of choice.” Led by Fox News, right-wing media outlets have repeatedly told consumers that the standards would “ban” incandescent bulbs and force us all to purchase “mercury-laden, ugly and smelly compact fluorescent light bulbs,” to the chagrin of electrical manufacturers. Fox has even gone so far as to encourage consumers to “hoard” the old, inefficient bulbs.

(click here to continue reading Media Matters Goes Light Bulb Shopping | Media Matters for America.)

Banality
Banality

The lighbulb manufacturers must regret being Republican sponsors…

The NYT reported last May:

Late in his second term, George W. Bush signed into law the Energy Independence and Security Act of 2007, which requires light bulb makers to improve the efficiency of incandescent bulbs by 25 percent. The details of the law dictated a phase-out of the manufacture of certain bulbs in their current incarnation, starting with 100-watt bulbs next January.

The law does not ban the use or manufacture of all incandescent bulbs, nor does it mandate the use of compact fluorescent ones. It simply requires that companies make some of their incandescent bulbs work a bit better, meeting a series of rolling deadlines between 2012 and 2014.

Furthermore, all sorts of exemptions are written into the law, which means that all sorts of bulbs are getting a free pass and can keep their energy-guzzling ways indefinitely, including “specialty bulbs” like the Edison bulbs favored by Mr. Henault, as well as three-way bulbs, silver-bottomed bulbs, chandelier bulbs, refrigerator bulbs, plant lights and many, many others.

Nonetheless, as the deadline for the first phase of the legislation looms, light bulb confusion — even profound light bulb anxiety — is roiling the minds of many. The other day, Ken Henderlong, a sales associate at Oriental Lamp Shade Company on Lexington Avenue, said that his customers “say they want to stockpile incandescent bulbs, but they are not sure when to start. No one knows when the rules go into effect or what the rules are.”

Probably this is because articles about light bulb legislation are incredibly boring, and articles about the end of the light bulb as we know it are less so. Certainly they stick in the mind longer.

For years, Glenn Beck, among other conservative pundits and personalities, has proclaimed the death of the incandescent light bulb as a casualty of the “nanny state” (never mind that the light bulb legislation is a Bush-era act), and he has been exhorting his listeners to hoard 100-watt light bulbs (along with gold and canned food). This year, conservative politicians took a leaf from his playbook, introducing bills like the Light Bulb Freedom of Choice Act, courtesy of Michele Bachmann, the Minnesota congresswoman, that would repeal the 2007 legislation.

The hubbub has been deeply irritating to light bulb manufacturers and retailers, which have been explaining the law, over and over again, to whomever will listen. At a Congressional hearing in March, Kyle Pitsor, a representative from the National Electrical Manufacturers Association, a trade group that represents makers of light bulbs, among others, patiently but clearly disputed claims that the law banned incandescent bulbs. He restated the law’s points and averred light bulb makers’ support for the law. As usual, it seemed as if no one was paying attention.

(click here to continue reading Fearing the Phase-Out of Incandescent Bulbs – NYTimes.com.)

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