Afternoon Pilsner
Probably won’t happen, as the Czech are all shook up about this proposal, but still amusing to an American. We are very familiar with a government that wants to control what and how we eat and drink…
PRAGUE—In most restaurants and taverns across the Czech Republic, a mug of beer is, literally, cheaper than water. The country’s health minister wants to change that as he tries to put Czechs on a lower-hops diet.
It won’t be easy. Here in the birthplace of pilsner, beer is known as “liquid bread.” Czechs drink an average of 37 gallons of the stuff per person per year, the highest per capita consumption in the world and more than double U.S. levels.
Pub patrons go through the sudsy amber liquid so fast that the nation’s largest brewer, SABMiller unit Plzensky Prazdroj, maker of famed Pilsner Urquell, delivers beer with the kind of tank trucks used to haul gasoline, and pumps it into bars’ storage vats.
“Beer is like mother’s milk for adults,” said Marek Gollner, a 36-year-old computer programmer and regular customer at the U Zelenku pub in the Prague suburb of Zbraslav. “For a Czech, it’s like wine for a Frenchman or vodka for a Russian.”
Faced with such attitudes, Health Minister Leos Heger’s campaign to make Bohemia a bit less bohemian is starting with baby steps.
He wants to require restaurants and bars to offer at least one nonalcoholic beverage at a price lower than that of the same amount of beer, primarily to offer teens, who can legally drink at 18, an alternative. The easiest thing to do, Dr. Heger said, would be to offer patrons pitchers of tap water.
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For at least a thousand years, beer has been a staple in the Czech lands, and the country’s native hops are renowned for being aromatic and bitter. St. Wenceslas, a martyred 10th-century Czech nobleman, is a patron saint of brewing and malting, in addition to being the patron saint of the nation.
When the city of Plzen, about 60 miles southwest of Prague, got its charter in 1295, its people were given the right to brew beer, helping ensure the settlement’s prosperity.
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At a typical local pub, a pint—500 milliliters, actually, in this metric-measuring country—costs about $1. A similar portion of water, juice or soda generally costs twice as much. Offering free tap water as at U.S. eateries is extremely rare.
At U Zelenku, a neighborhood institution for more than a century, for instance, a pint of the cheapest beer goes for 99 cents. The same size of soda water is $1.30. At the fancier Kolkovna restaurant in touristy Old Town, a pint is $2.50, while mineral water is $2.29, for a bottle less than half the size.
(click here to continue reading Brewing Controversy Over Proposal to Make Water Cheaper Than Beer – WSJ.com.)